Privacy Policy

2026-05-28

EuroBadge Co. (Ad Fortem) is the controller of personal data processed via https://eurobadgedesign.shop. We process data in accordance with the EU General Data Protection Regulation (GDPR, Regulation 2016/679).

1. Data we collect

Contact and quote forms: name, email, phone (optional), company, message and any attachments you provide.

Technical data: IP address, browser, device, pages visited and timestamps — logged for security and to operate the site.

Cookies: see our cookie policy.

2. Purposes and legal basis

Answering your quote/contact requests and managing the customer relationship — performance of a contract / pre-contractual steps (Art. 6.1.b GDPR).

Invoicing and bookkeeping — legal obligation (Art. 6.1.c).

Site security, fraud prevention and basic analytics — legitimate interest (Art. 6.1.f).

Direct marketing to existing customers about similar products — legitimate interest with opt-out; for prospects only with consent (Art. 6.1.a).

3. Recipients

Hosting and email processors acting on our behalf (data processors under Art. 28 GDPR).

Payment, accounting and shipping partners strictly for executing your order.

We do not sell personal data.

4. International transfers

Where a processor is located outside the EEA, we rely on adequacy decisions or EU Standard Contractual Clauses.

5. Retention

Quote requests without follow-up: up to 12 months.

Customer and invoice data: 7 years (Belgian accounting law).

Marketing data: until you object or after 3 years of inactivity.

6. Your rights

Access, rectification, erasure, restriction, portability and objection. You can withdraw consent at any time without affecting prior processing.

Exercise your rights by emailing mattice@adfortem.be.

You may also lodge a complaint with your local data protection authority (in Belgium: the Gegevensbeschermingsautoriteit, www.gegevensbeschermingsautoriteit.be).

7. Security

We apply appropriate technical and organisational measures (TLS, access control, hardened hosting). No method of transmission over the internet is 100% secure.

8. Changes

We may update this policy. The effective date at the top reflects the latest version.